Stereotypes, prejudice and discrimination based on age enhance existing inequalities and prevent effective countermeasures. The assumption that all older people are frail or dependent is not only inaccurate but also harmful.
A new report from the World Economic Forum’s Global Future Council on Longevity, “COVID and Longer Lives: Combating ageism and creating solutions,” outlines the importance of ensuring that responses to the pandemic are informed, inclusive and targeted to protect the rights and dignity of older adults.
